BUILT BY JANE IS A BOUTIQUE REAL ESTATE DEVELOPMENT, BROKERAGE, AND CONSULTING FIRM REDEFINING URBAN NEIGHBORHOODS THROUGH EXPERIENCE-DRIVEN DEVELOPMENT.
WE HELP CLIENTS DEVELOP CREATIVE AND UNFORGETTABLE PLACES THAT PEOPLE VISIT TIME AND TIME AGAIN.
PHILOSOPHY
WE DON'T JUST DEVELOP PROPERTIES - WE CULTIVATE DISTRICTS. WE SEE EVERY PROJECT AS A CHANCE TO CONTRIBUTE TO THE URBAN FABRIC, SHAPING SPACES THAT INSPIRE BELONGING, SPARK COMMERCE, AND STAND THE TEST OF TIME.
WE ARE IN THE EXPERIENCE ECONOMY. RETAIL DEFINES THE PROJECT, THE STREET, AND THE OVERALL NEIGHBORHOOD. THERE COULD BE THOUSANDS OF APARTMENTS OR A MILLION SQUARE FEET OF OFFICE ABOVE, BUT PASSERSBY AND PROSPECTIVE OCCUPANTS WILL KNOW THE PROJECT BY THE BISTRO IN FRONT OR THE COOL RECORD SHOP TUCKED AWAY IN BACK. THE TRUE VALUE OF WELL-CURATED RETAIL ISN'T JUST IN THE RENT COLLECTED BUT IN ITS ABILITY TO ELEVATE THE VALUE OF USES AROUND IT. OUR COMMITMENT IS TO THE CITY BEYOND THE WALLS.
SERVICES
WITH YEARS OF EXPERIENCE IN BOTH DEVELOPMENT AND LEASING, WE HAVE COLLABORATED ON DOZENS OF PROJECTS ACROSS THE U.S., FROM THE CREATION OF NEW FOOD HALLS TO TOWN CENTERS, ADAPTIVE REUSE PROJECTS, GROUND UP NEW BUILDS & URBAN INFILL. ALONG THE WAY WE HAVE ESTABLISHED A DEEP NETWORK OF FOOD, BEVERAGE, ENTERTAINMENT ART, HOPSITALITY, AND RETAIL OPERATORS ON PROJECTS LARGE AND SMALL.
THIS EXPERIENCE ALLOWS US TO DELIVER A WHITE-GLOVE SERVICE ACROSS THE FULL SPECTRUM OF REAL ESTATE DEVELOPMENT - FROM ACQUISITION AND ENTITLEMENT TO DEVELOPMENT AND REPOSITIONING - FULLY ACTIVATING PROPERTIES TO ELEVATE THE PROJECT, ENRICH THE COMMUNITY, AND DRIVE LONG-TERM ECONOMIC VITALITY.
Brokerage
We don’t just fill space—we curate it.
We bring a matchmaker’s mentality to leasing and sales, combining data, design, and street-level intuition to attract the right tenants to the right spaces. With strong relationships across emerging and established brands, we actively recruit mission-aligned operators that elevate the neighborhood and enhance long-term value.
Land + Building Acquisition
We see potential where others see problems.
Our team specializes in sourcing and securing underutilized buildings and infill properties with hidden value. Whether through direct acquisition or on behalf of partners, we approach each opportunity with a keen eye for design, walkability, and what’s possible when vision meets strategy.
Pre DevELOPMENT Assistance
From raw dirt to refined operations.
We act as strategic advisors from day one—helping you see not just what a property is, but what it could be. Our pre-development services start with a deep analysis of the site, surrounding area, local demographics, comps, and potential tenant matches. We overlay this with financial modeling, real estate data, and custom market studies to shape a program that’s both visionary and viable. We help stakeholders avoid costly mistakes, align priorities early, and prepare a project to move confidently into development.
Tenant Construction Coordination
Support that doesn’t stop at the lease.
We serve as the bridge between landlord and tenant, from LOI through buildout, ensuring projects are delivered on time, on brand, and on budget. From architectural plan reviews and space planning support to signage, streetscape, and pedestrian-level experience—we offer strategic input to elevate design and functionality. We help tenants make smart decisions, avoid costly mistakes, and create spaces that are not only beautiful, but built to perform.
Development Partner
A collaborative spirit to every project.
Whether we're leading or co-developing, we bring boots on the ground expertise as Reno natives and seasoned developers. We offer the local knowledge, political relationships, and design-forward execution needed to turn complex projects into catalytic ones. Whether it’s ground-up construction, adaptive reuse, or repositioning a legacy asset, we’re by your side from early entitlements to final delivery, making sure each piece moves in sync.
Look & Feel
Design is not a detail—it’s the difference.
With a background in architecture, branding, and experience-based development, we understand that great design is what elevates a project from functional to unforgettable. We often serve as a liaison across every design discipline—from planners, engineers, and architects to brand identity teams, PR, and marketing—ensuring the vision is fully realized, consistently applied, and appropriately priced. From space programming to signage, storytelling, and campaign strategy, we help craft environments that are visually cohesive to overall development, emotionally resonant of local place, and impossible to ignore. Because when you’re building places people love, how people connect to it matters.
OUR TEAM
NEIGHBORHOOD
WHERE WE ARE
ROOTED IN RENO. INVESTING IN WHAT'S NEXT.
We're proud to call Reno home - and prouder still to be part of the momentum shaping its future. Our office is located in the heart of the Brewery District, just east of Downtown Reno. This neighborhood, long known for its grit and character, is transforming into one of the city's most vibrant, walkable, and creative urban hubs - and we're here for it. We intentionally planted our roots in the Brewery District because we see its potential - not just as real estate professionals, but as locals who live, work, and play here. With a growing mix of breweries, makers, retail concepts, and adaptive reuse projects, this district is writing its next chapter. We're actively contributing to that story through smart brokerage, thoughtful redevelopment, and intentional reinvestment.
Whether we're redeveloping a legacy site or helping entrepreneurs find their perfect storefront, our goal is the same: to help curate a district full of energy, authenticity, and one-of-a-kind businesses that reflect Reno's evolving spirit.